webby awards recognize excellence in digital creativity
(NASA) – Since it began in 1958, NASA has been charged by law with spreading the word about its work “to the widest extent practicable.”
From typewritten press releases and analog photos and film, NASA has moved effectively into social media and other online communications.
In 2022, the agency even introduced its first interactive graphic novel. NASA’s broad reach across digital platforms has been recognized by the International Academy of Digital Arts and Sciences, which gave NASA eight nominations for the academy’s Webby Awards this year.
“NASA is honored to receive so many nominations,” said Marc Etkind, NASA’s associate administrator for communications. “The range of nominations—websites, podcasts, videos, even an interactive graphic novel—show NASA’s broad reach in digital communications and our commitment to share the excitement and benefits of space with as many people as possible.”
■ First Woman – NASA’s Promise For Humanity — “First Woman” tells the tale of Callie Rodriguez, the first woman to explore the Moon, aiming to capture our attention and unite the next generation of explorers. NASA/National Institute of Aerospace (Best Integrated Mobile Experience)
■ NASA’s Curious Universe: A Day in Space — This special episode features sound recordings and personal reflections collected by astronauts onboard the International Space Station. NASA (Podcasts – Individual Episodes: Science & Education)
■ NASA’s Curious Universe: James Webb Mini-Series — This four-part narrative podcast mini-series explores the science, engineering, people, and launch of the James Webb Space Telescope. NASA (Podcasts – Limited-Series & Specials: Health, Science & Education)
■ NASA’s Global Climate Change — The latest news, features, and data about our changing planet. NASA/JPL/Caltech (Sustainability & Environment)
■ NASA’s Jet Propulsion Laboratory Virtual Tour — Takes visitors across the 168-acre laboratory, including mission control, spacecraft assembly clean rooms, and the “Mars Yard,” Each location is embedded with dozens of points of interest – including videos, fun facts, and images. NASA’s Jet Propulsion Laboratory (Virtual & Remote -General: Science & Education)
■ NASA’s Social Media: Creating a Community of Explorers — With millions of followers, NASA’s flagship social media accounts provide the agency with a collective audience that spans platforms and diverse groups of people. NASA (Best Overall Social Presence – Brand)
■ NASA’s Solar System Exploration — Launched in October 1998, the Solar System Exploration website is a real-time, living encyclopedia of the robotic exploration of our solar system. NASA/JPL/Caltech (Websites and Mobile Sites – General Websites and Mobile Sites: Science)
■ “Snacktime with NASA” — “Snacktime with NASA” takes viewers on a delicious tour of NASA’s role in agriculture here on Earth and in space, with recipes bringing food from space to your plate. (Social Content Series & Campaigns: Education & Discovery)
Members of the public can vote in the People’s Voice Awards alongside the juried Webby Awards. To vote, click on the links to the right. (Free registration required.)
The Webby Awards are presented by the International Academy of Digital Arts and Sciences which “recognizes excellence in digital creativity, establishing best practices on a yearly basis—continually pushing the standards of web development higher,” according to its website.
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